Information that is encoded semantically is better remembered than those encoded visually or acoustically because semantic involves a deeper level of processing than visual or acoustic encoding.
Semantic requires linking new information to existing knowledge in order to make the new information more meaningful. Semantic encoding is the processing of sensory input that has particular meaning or can be applied to a context. This is because the words were acoustically encoded. An example of memory recall from acoustic is if you are listening to the radio and a song that you have not heard for a long time comes on, and you find yourself remember all the words. If you say something out loud or read aloud, you are using acoustic. Learning the alphabet or multiplication tables can be an example of acoustic. You may use acoustic by putting a sound to words or creating a song or rhythm. However, when you read the more abstract words like hope, you probably had a harder time creating a mental image.Īlso, if you are presented a list of words, each shown for one second, you would be able to remember if there was a word in a different color, or if a word was written in all capital letters or in italics by visually encoding.Īcoustic encoding is the process of remembering something that you hear. When you read the word apple, you probably pictured an apple in your mind. This is because you can recall the mental images more easily than words themselves. It would probably be more difficult to recall the words hope, respect, and value. You would probably find it easier to remember the words apple, house, and cup. For example, if you try to remember the following list of words which words to you think you will remember easier? This means you convert new information into mental pictures. Visual encoding is the process involving images and visual sensory information. If you notice that some of the digits sequentially represent a special date, you give that number meaning and thus semantically encoding. If you say the number out loud, you are acoustically encoding. For example, if you look at a telephone number on a piece of paper, you are using visual. This means that you take in information, either as a picture, a sound, or give the information meaning. When you are exposed to information through your senses, you take the information and begin processing it in visual, acoustic, and/or semantic form. Semantic: Information is represented by its meaning to you Visual: Information is represented as a pictureĪcoustic: Information is represented as sounds
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